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Book Fairs – A Powerful Way to Promote and Sell Your Book

Book fairs and literary festivals are community-centered events that act as an intermediary between authors/books and book lovers. 

So, have you recently finished self-publishing a book and thinking of ways to market your book? While we’re not negating the importance of social media sites, book reviews, giveaways, book launch events, author interviews, and the entire book promotion shenanigans, we merely hope to introduce you to another platform that is created for avid book readers. 

When it comes to promoting your book, you cannot ignore the importance of book fairs. Why? Because the audience that visits book fairs/festivals are all book readers, lovers, and seekers. You already have an audience ready to take a look at what you have to offer – now, all you have to do is impress them! 

 

Benefits of promoting your book at book fairs

  • Increased exposure for your book, as well as, an opportunity to establish your reputation as an author
  • The chance to interact and connect with genuine book lovers who would either purchase your book right away or help spread the word 
  • The ability to engage with other authors – both struggling and established – and learn the tricks of the trade 
  • The scope of promoting in book fairs is not limited to local, it can also be regional or national and your reach might be international as book fairs/festivals are known to invite special guests for their events 

 

How can you get started?

As an author, you can speak to the organizer of your chosen book fair or festival and rent space. The terms and conditions (if any) are typically outlined in the agreement. Make sure to read the rental agreement before signing. 

To maximize the promotion and sale of your book, you can:

  • Make your rented space look inviting and appealing. Maybe, add a nice table cloth where your books are kept. 
  • Get the banners or signs designed by a professional and print them using high-quality paper 
  • Lure people to your stall by offering beverages or snacks 
  • Put yourself out there and be approachable. You can interact with the crowd, ask them interesting questions and engage them in a conversation

Do you need help formulating a comprehensive book promotion plan? Reach out to Orange Publishers. Whether it is social media promotion or through book fairs, we can handle your requests perfectly. 

Kya kare…!

Ye dil toh thumse bohat kehana chaahti thi,
Lekin ye munh diwaar banchuki thi.
Tere jaanese ye zindagi chaltee rahi,
Lekin meri Jeene ka hosla hee ruk gayi.
Mohabbat aaj bi tujee se karti hun,
Afsos bina tere ijaazat ke karti hun.

 

Aakhir tumhaara zubaan sach hogaya,
Ham mohabbat ki samundar me doobgaya,
Aur zindagi mei namak se hee nahaaya.

 

Kya kare…!haatone toh saath chod diya tha,
Magar dilone saat janmonki waada kiya tha.

 

Lafzon ko tera yaad nahi hei.
Khayaalone bi tumhe boolgaya hei.
Lekin saasone tera ziqr aaj bi karti hei,
Kyunki ye dil toh aaj bi tere naam se hee dhadak
thi hei.

 

Kya kare…!haatone toh saath chod diya tha,
Magar dilone saat janmonki waada kiya tha.

 

Tumne wo chamakti hui aakhonme ishaara kiya
tha,
Hamne toh sirf mohabbat kiya tha,
Magar khuda bi sab kuch pehale hee tay kiya tha.

Kya kare…!haatone toh saath chod diya tha,
Magar dilone saat janmonki waada kiya tha.

 

Ye sach hei ki;
Hamaara Milna iqtifaak tha,
Aur bichad na ithihaas banke rehagayi.
Khuda ne zaroor hame milaaya tha,
Lekin taqdeer mei likna bhoolgaya tha.
Abh jinhe unhone taqdeer mei likha hei,
Unhe tum samajkar bitaalenge baaki ki zindagi.

 

Aakhir tumhaara zubaan sach hogaya,
Ham mohabbat ki samundar me doobgaya,
Aur zindagi mei namak se hee nahaaya.

 

Kya kare…!haatone toh saath chod diya tha,
Magar dilone saat janmonki waada kiya tha.

 

………………………….✍️
Rabiyath Nashween
04/12/2020

How to Balance Your Day Job with Your Writing Passion

Having a day job in today’s economy is a blessing. And, let’s face it. Everyone cannot afford to quit their day job to focus on writing.

But, does that mean giving up your passion for writing? No!

You have to find the right balance to hold down your day job to pay your bills, take care of your daily chores and still make time to write.

If you keep putting off writing because you don’t have free time, you’ll never be able to write. Because free time always doesn’t mean that you’ll write. And if we’re being honest, there aren’t perfect conditions that guarantee writing success. (Even seasoned authors suffer from writer’s block).

Then, what should you do to start writing a book? Put writing on your daily to-do list. Yes, it may not sound romantic, but it is practical!

The thing is – writing is not all about creativity, it requires a lot of discipline. You can make writing your daily habit and it doesn’t need to compete with your job.

Here, take a look at helpful tips for balancing your day job and writing passion.

 

Make it a point to write daily, without fail

You cannot wait for creativity to hit you randomly, but you have to hone your passion for writing. You may argue that you’re an artist and not a robot, but making an effort to write 1,000 words every day will fuel your passion.

Writing takes a lot of discipline. And, the only way to overcome writer’s block is to write.

You’ll only get better if you write. You’ll think faster, type faster and be able to create more ideas.

Commit to writing every day, even those days when you don’t feel like writing.

 

Schedule an appointment with writing

Day job might not be your only obligation. You may have other commitments like, doctor’s appointment, dropping the kids off at school, meet with friends for dinner and so on.

We get it. You have a busy schedule. This is all the more reason why writing needs to be a part of your to-do list. It shouldn’t be an afterthought, but something that you do every single day.

 

Carry a notebook with you

Apart from dedicated a few hours daily to write, you should also carry a notebook with you. Inspiration can hit you anywhere, even when you’re at your day job.

Note it down.

If carrying a notebook around is too much, you can use note-taking apps on your phone. Or, audio record whatever you’re thinking until you find to jot them down in words.

 

Distraction is not always a bad thing

So, you are halfway into writing. Your characters are coming to life. The storyline is making sense. But, you’re too close to the story to see flaws in the characters that you’ve created.

Writing obsessively is great, but sometimes, it can lead to madness. 

But, when you’re distracted with your day job, you can come back to your writing with a fresh perspective. It helps to get some distance from things that you love the most so that you can view it from afar.

To conclude, time will always be hard to catch. There’s no guarantee that you’ll write a lot if you quit your day job.

So, stop waiting for those perfect writing conditions and just start writing. All the best!

মাস্টার মশাই প্রণাম নেবেন

জন্মের পরে গল্পের ছলে,
শ্রবন শক্তি বৃদ্ধি করে।
মস্তিস্কে ভাবনা ঢোকায়,
চিনি সবাই, চিনি তারে।।

পুঁথির পড়া না পড়ালেও,
গল্প বলে পুঁথি পড়ান।
আসল শিক্ষক তাঁকেই মানি,
তিনি যে মা, তিনিই প্রাণ।।

শিক্ষক দিবস নিয়ে লিখতে গেলে,
তাঁদেরই কথা মনে পরে।
অ, আ, ক, খ শিখিয়েছিলেন,
ঘরের মধ্যে হাতটি ধরে।।

৫ই সেপ্টেম্বর শিক্ষক দিবস,
বিষয়টা সবার জানে।
রাষ্ট্রপতি মহান শিক্ষক,
ডঃ রাধাকৃষ্ণানের জন্মদিনে।।

শিক্ষক দিবস আসে যায়,
শিক্ষা নিয়ে ব্যবসা চালায়।
জনমুখী শিক্ষা নিয়ে,
প্রশাসক/ শিক্ষক এর দায়িত্ব কোথায়?

অপবাদ দিয়ে প্রশাসনকে,
টিউশনটা চলছে রমরমিয়ে।
শিক্ষক দিবস হচ্ছে পালন,
হাততালি পায় লেকচার দিয়ে।।

শিক্ষার আলো, প্রেরণা দাতা,
সে তো ঘরের পিতামাতা।
আজকের দিনে মনে পরে,
প্রাথমিক, মাধ্যমিক শিক্ষকদের কথা।।

দুঃস্থ শিক্ষকদের সাহায্যতে,
এই দিনটি মুখ্য ছিল।
শিক্ষকরা আজ ভালোই আছেন,
শিক্ষা ব্যবস্থাই দুঃস্থ হল।।

 

…………..✍️
অজিত সান্ত্রা
০৫/০৯/২০২০

How to Keep Kids Busy When You’re Swamped With Work?

For some, work from home feels like fun where they can sit in their jammies and complete office work. But, for those with children around, there’s no difference between Mondays and Saturdays. Even if they manage to rest without their boss finding out, their children will keep them on their toes. There’s simply no respite!

This is why Orange Publishers have brought to you these lovely activities that can keep you children occupied and away from the screens while you can finish your work or take long breaks in between.

 

  • Coloring books When you want your child engaged, away from the screens and active, sit him or her down with coloring books. These books transport children into a world of their own imagination and also teaches them how to be creative. Get them various types of coloring bookings like, nature scenes, animals, fruits, dinosaurs and so on. These books will surely keep your child hooked for hours.

 

  • Design a treasure hunt Children can be easily persuaded if you offer them something interesting and exciting. You can design a treasure hunt for your child and leave clues that will help him/her find the item that you’ve hidden. If your child is bit older like, 7 or 8 years old, the treasure hunt can even be about finishing important tasks around the house. For instance, putting away the toys, rearranging the books, putting the dirty clothes in the laundry and so on. You can hide little rewards to keep your child motivated.

 

  • Puzzle books Solving puzzles is another great activities that children like and it can keep them busy for a very long time. Choose the puzzle based on the age of your child. Start with easy puzzles and slowly increase the difficulty level. Some children like the challenge.

 

  • Encourage them to read children’s books – Give your child children book and encourage him or her to read. This will help with building vocabulary, being imaginative and improving speech and thought. Make sure that you choose children’s story books based on your child’s age and interests. Send your child on an adventure while you finish your work.

 

  • Listen to an audiobook Is your child too young to read on his/her own? If so, you can pick up audio versions of your child’s favorite books. Make him/her sit down and listen to the friendly voices reading out the story. An audiobook is a wonderful way to keep your children engaged. Since you do not have the time to read out a story, let the audiobook do it for you.

 

  • Playing cards The playing cards for children come with different faces of animals, plants, numbers and so on. Give your child the task of arranging the cards with alphabets with the animals or fruits. If you have two children, you can sit them down and let them play cards.

 

Other activities that you can engage your child with is giving them chores, making colorful cards to teach them adverbs, nouns, verbs, and so on, or ask them to draw by looking at their coloring books.

With the children engaged in these various activities, your work from home will not be such a chaotic experience.

COVID-19 and Its effect on The Publishing Industry

The COVID-19 crisis has affected various industries. Unfortunately, millions of people have lost their jobs because of coronavirus.

While the overall impact of the pandemic on the global economy has been negative, there are certain industries that are faring a little better than the others.

If we talk of the publishing industry, the crisis appears to have yielded mixed results.

For instance, have you realized how much content you have consumed over the last 3 months? The COVID-19 lockdown has seriously changed the content consumption pattern.

No, we’re not just talking about binge-watching Internet news, web series and listening to audiobooks. But, there are reports of book sales surging.

Why?

Because people stuck at home during the lockdown need entertainment. While some look for entertainment, others looked for ways to expand their knowledge.

Let’s take a closer look at how the pandemic has impacted the different areas of the publishing sector.

 

Printed books

The rise of the ebook has divided book lovers. While some like the smell and feel of a good old paperwork, other like the portability and convenience that come with ebooks.

But, this is a never-ending debate. Print loyalists have their own opinion and ebook enthusiasts have their own.

However, the lead that print books had over ebooks in 2019 has been affected by the COVID-19 crisis.

Ebook sales have flourished, but the widespread closure of bookshops, libraries and schools have put a dent on the print sales this year.

Unfortunately, this dip is affecting publishers, authors and bookstores relying solely on the sale of print books.

One of the ways to counter this is to start selling the books online.

Audiobooks and ebooks

Ebook distributors, as well as, publishers have seen sales increase since lockdown orders went into effect.

Ebooks across all platforms have seen a huge surge in their sales. Also, more and more ebooks are being downloaded.

Audiobook distributors are also noticing similar effects. Although, during the first few days, there weren’t many listeners. But, as the stay-at-home situation prevailed, more and more people turned to audiobooks.

A lot of audiobook distributors are noticing engagement like never before.

Academic publishers and brick-and-mortar bookstores are not experiencing such positive influx at the moment. The reason is understandable. With even schools shifting to digital platforms, the need of the hour is digital libraries.

Sadly, nobody knows when the situation will get settled or if we would ever go back to the old normal. What we have to do now is adjust and embrace the new normal.

Are you an aspiring author or novelist? Do you want to know what your options are for the new normal era? Talk to Orange Publishers. Let us collaborate to help each other.

Four Invaluable Tips On Writing A Book That Children Will Love

Fiction is a popular genre for children’s books. Kids are imaginative and constantly curious about everything, and books are one of the best ways to feed their imagination and calm their curious mind. Also, parents are always looking for new ways to keep children busy or help them learn new things, and books are the ideal option.

You might think that writing a children’s story book is easy.

But, it is probably one of the hardest things to accomplish. Children are a tough crowd. Not easily pleased and very easily distracted.

So, if you are going to write a book that children simply cannot put down, you need to follow these tips.

  • Decide on a specific target audience for your book

The term ‘kids’ ranges from 1 year olds to 14 years and up.

But, you cannot expect a 1-year child to enjoy the same level of complexity as a kid aged 5 or 6. Also, by the time kids are 8 and up, they develop an acute urge to learn new things. When they’re 14-years and more, they begin to read more complicated texts and are interested in stories that have a depth.

The words you choose, the plot, theme and characters – everything depends on your target audience.

May sound like a lot of work, but you have to study the phases of learning that children go through to find your target audience.

  • Be at your creative best when writing a children’s book

Kids are curious. They are not driven by genre, but pick up a book that drives their imagination wild. This is why The Lion, the Witch and the Wardrobe by C.S. Lewis is still in demand and even got made into a film – The Chronicles of Narnia.

Do you want more examples? There’s Harry Potter, Beauty and the Beast, Black Beauty and more.

What all of these books have in common is creativity. All of them are fueling the imagination of children and taking them to the edge of their seats.

So, put on your thinking cap and be as creative as you possibly can!

  • Educational elements are welcome, but don’t be to preachy

Children (even adults) don’t like to be preached. Kids have an innate ability to spot a moral lesson immediately.

Yes, you can try to teach kids about something important in life, but the tone of your texts should not be such that you’re teaching them.

You can write about ordinary life experiences and put an imaginative twist to it to make it palatable for the children. Basically, even if there is a lesson somewhere, children should have fun while finding that out.

  • Think about how the text will sound when it is read out aloud

Typically, children below the age of 7 or 8 like to listen to stories rather than reading it themselves. The book is usually read by a parent.

So, frame sentences in a way that flow well together and has a rhythm to it when read aloud.

Impressing kids is a tough job. You will hugely benefit by observing kids belonging to different age groups before you start writing a children’s book. All the best!

Need any help publishing your book? Orange Publishers is a phone call away!

I found the nineteen sutras to achieving true Joy in life in the book “JoySutra”

The past couple of months have been the most trying for all of us. In every part of the world people have been dealing with this invisible virus which has disrupted life, business, travels and every single day. There is probably no individual in the entire planet who has not been affected in some way or the other. Even children have faced difficult days. People have been confined to the homes. Lots of business have seen bad days and analysts say that the worse is yet to arrive.

At this point, The book “JoySutra – 19 Amazing Sutras to get a Life Extraordinary” came in like a ray of hope. It helped me to go through each and everyday and kept me motivated.

“Life has its share of ups and downs. Challenges are a part and parcel of any individual and challenges can be overcome if one is prepared to face it. Some challenges are difficult, but not impossible. So, catch your breath and continue again after a break. That breather will assist in giving a boost to achieve the goal and get over the challenges. Prepare yourself for challenges. Get over all the inhibitions, languor and gear up to be motivated.”

These couple of months have been like a break. Nature has taught us to value life, not take things for granted and spend time with family. It has taught us the importance of life, of family and the worth of nature. Nature too has reset. When we come out this phase, I know that I will emerge a better person and I will be motivated. I will be realistic in my approach.

According to the author, we need a goal for charity and spend time with senior citizens. And I did exactly that. These months I made it a point to contact all my relatives and speak to them. I made promises of meeting them when the situation changes. Shri Deepak Ranjan the Author of JoySutra motivated me. In fact, I realised the joy I received was much more than the joy I gave. This pepped me up like wow. I am thankful that I now have my own copy of the book “JoySutra – 19 Amazing Sutras to get a Life Extraordinary” on my Amazon Kindle.

Here is the link for you:

Just Released: JoySutra – 19 Amazing Sutras to get a Life Extraordinary

More than often, life finds us at crossroads. Some paths are easy and some are very difficult. We have to make a choice. Some of decisions are to be made in a haste and the consequences of these decisions may have a long-term effect on our lives.  It may change our thinking, approach to life and subsequent conclusions. There are challenges faced in the professional front or at a personal level.  There are differences in opinions with colleagues, associates or even family members. We are left at an intersection wondering what to do. Is the decision taken right or wrong? Am I doing the right thing? These questions niggle at every juncture of life. These are cause of sleepless nights, anxiety and stress.

This motivational book, “JoySutra – 19 Amazing Sutras to get a Life Extraordinary” by Deepak Ranjan is like a torch in darkness. It is like the invisible hand that walks you across the cobbled path to a smoother road and assists to take the decisions. The sutras are simple and easy to comprehend. The examples and illustrations are from the daily walks of life. Hence makes it relatable. The language the author has used is simple, humble and unpretentious. There is a feeling of belonging in his language.

The sutras aim to aid and ease the process of decision making. It gives us a clarity in thoughts. It gives us that power to take a decision and stand by it. To be able to validate it and not feel miserable about it later in life. It is very important to maintain a rational mind while taking decisions and that is exactly what the author does. Makes the journey pleasant. Assists in decision making with ease.

I am really grateful that I got hold of the book “JoySutra – 19 Amazing Sutras to get a Life Extraordinary” by Deepak Ranjan. It has given me the joy of decision making. And now, I can proudly say that I have made the right choice.

Here is the link for you: